“Golf is the closest game to the game we call life. We get bad breaks from good shots, good breaks from bad shots but we have to play the ball where it lies.”

-Bobby Jones

Hi there! My name is Isabelle and I go by Is. I’m honored and humbled that you are here reading this. I’m the sock girl – you know, the girl who always wears funky socks, on and off the course. I was approached by many sock companies to represent them but I could never relate to the missions or products. So in 2019, I created my own – Is Golf. We create luxury golf socks made from 70% recycled materials.

We’ve come a long way and we’re just getting started. Thank you for being apart of Team Is.

  • Life Caddy

    December 6, 2019 by

    When someone’s happiness is your happiness, that is love. -Lana Del Rey How would you describe the world’s best caddy?  If you were to ask me, my answer would be several things:  Someone who believes in team work– It’s an us mentality, instead of a “you”. My perfect caddy will always say “We need to… Read more

  • Emotional Trash Bag

    December 4, 2019 by

    These mountains that you are carrying, you were only supposed to climb. -Najwa Zebian I have a scenario for you:  It’s been months since you’ve been on the course. It’s been a hectic few months with work but you’ve been itching to get back on the course. Your buddies haven’t waited around for you, they’ve… Read more

  • Action & Letting Go of Outcome

    December 2, 2019 by

    Letting go of outcome does not mean inaction. -Isabelle Shee I’ve always thought that actions, (i.e. practicing hard for a tournament) and controlling outcome (i.e. playing well in the tournament) came hand in hand. And they do, unless you actively work on it.  When I was playing competitively, I would spend 7 hours, 7 days… Read more

  • Acknowledging Fear

    November 27, 2019 by

    “Of all the hazards, fear is the worst.” -Sam Snead Ah. Fear, the other four-letter f word in golf. It consumes and manipulates your mind, sabotages your intentions and plants doubt during executions. Fear is such a nuisance of an emotion because it creeps in at the most inconvenient times, usually when there is something… Read more

  • Just Start

    November 25, 2019 by

    You don’t have to be great to start, but you have to start to be great. -Zig Ziglar This. Quote. Is. Everything. Whether its golf, tennis, self growth or business, everyone has to start somewhere. Some people naturally start higher up while some must fight harder to get there.  If you’re someone who wants to… Read more

  • Illusion of Control

    November 22, 2019 by

    You will be amazed at how things magically fall into place when you let go the illusion of control. -Maryam Hasnaa This has been my favorite life quote for some time. It’s spectacular and accurate AF. What I’ve learned over my life is: I can’t control anything other than myself, my actions and my thoughts.… Read more

  • Follow Through

    November 20, 2019 by

    In golf as in life, it is the follow through that makes the difference. -Ben Wicks When I hear this quote, it reminds me of a life principle that I’ve recently learned that literally blew my mind. It was so simple and one of those clique things that you constantly roll your eyes at. This… Read more

  • Why does Golf Exist?

    November 18, 2019 by

    Success in golf depends less on strength of body than upon strength of mind and character. -Arnold Palmer Why do people do yoga? Why do people meditate? Some may say that its relaxing, it’s a fun hobby and that it makes us feel good post-activity. I also think that many people would also agree that… Read more

  • Marathon, not a Sprint

    November 15, 2019 by

    Life is a marathon, not a sprint; pace yourself accordingly. -Amby Burfoot Have you ever wondered how Professional Golfers stay focused for 4-hours rounds for four whole days while we’re here losing our mental stamina on the 10th hole? As we know, golf is a mental game, a mental marathon. We can lower our golf… Read more

  • If Golf Was Easy

    November 13, 2019 by

    I’m not telling you its going to be easy- I’m telling you its going to be worth it. -Art Williams If golf was easy, would we value the game as much? Imagine a world where golf came easy? If we could just pick up a driver and stripe it 300 yd down the middle, if… Read more

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